401 Crisis Management
This is a short course which moves usefully beyond 101. It operates at both a strategic and a highly practical level, and students will become confident in toggling between the two, learning to anchor crisis management firmly within overall strategic management, yet simultaneously acquiring a set of useful, practical tools and techniques to be used in planning for possible crises, and in handling actualities in the moment. The course will be based on the excellent required text, which is accessible, engaging and remarkably up to date, and contains many good case studies.
Additional case studies will also be provided on Toyota, Union Carbide and Virginia Tech. Students will be encouraged to relate the course material to their own workplace within a safe classroom environment. The course will focus on managing crises in the private sector, but also examine parallels in government, the public sector more generally, and the not-for-profit sector.