Event

Dean’s Distinguished Speaker
Tony Perkins, Founder and Editor-in-Chief, AlwaysOn

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Event Details

Friday, April 4, 2008
4:30 p.m. – 6:00 p.m.

Tony Perkins, Founder and Editor-in-Chief, AlwaysOn

“The Open Media Revolution will not be Televised”

Web 2.0…social media…user-generated content…virtual worlds: all are forcing the creation of innovative new business models in the world of media and entertainment.

As the Web rapidly matures into a full-fledged video medium, consumers are enjoying boundless choices for traditional TV and film viewing, along with innovative and interactive forms of news, entertainment, sports, political communications and videoconferencing.

Regardless of what you call it, the message is clear. New models of content publishing, social networking and web marketing are fundamentally changing media and entertainment–and the user experience. Publishers and entertainment properties that fail to expand their web presence to adopt these new models for engaging their customers run the risk of loosing brand loyalty or even being upended by smaller upstarts.

About Tony Perkins

Join us for a big picture view of this future from Tony Perkins, a pioneering media entrepreneur and a prominent opinion leader in the technology business and investment editorial world.

Perkins founded Red Herring in 1993 and his two current ventures, the AlwaysOn Network and the GoingOn community management platform in 2002 and 2006, respectively. In 1999, Tony co-wrote “The Internet Bubble,” a book that forewarned the dot-com bust.

His public activities include serving on President George W. Bush’s Information Technology Advisory Council. He cofounded and chaired Silicon Valley’s premier business and technology forum, the Churchill Club in Palo Alto, California. Before launching Red Herring and ALWAYSON, Perkins was founder and CEO of Upside Publishing and vice president of business development at Silicon Valley Bank.

San Ramon Valley Conference Center
Home of the UC Davis Bay Area MBA Program

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