Prof. Müller’s research interests are on the interface of economic theory, computer science and mathematical optimization. In particular he is interested in behavioural, game theoretical, and algorithmic aspects of market design. His contributions have been on foundations of market design (implementability of allocation rules, revenue equivalence, communication complexity in auctions) as well as on applications, e.g. public good provision, ad auctions and scheduling. In the past he has published on various topics in combinatorial optimization, as well as software architectures for scientific cloud computing.
D. J. Wu is a Professor and Area Coordinator in Information Technology Management at the Scheller College of Business, Georgia Institute of Technology. He received his Ph.D. from the Operations and Information Management Department, the Wharton School, University of Pennsylvania. Dr. Wu’s current research interests include emerging business models for software startups, enterprise software platforms, contracting and procurement auctions, and economics of cloud computing.
Vibhanshu Abhishek joined the Heinz College faculty in 2012 as an Assistant Professor of Information Systems. He received a B. Tech. in Computer Science from IIT Kanpur, a MA in Statistics, and a PhD in Applied Economics and Managerial Science from the Wharton School of the University of Pennsylvania.
Vibhanshu’s research focuses on the effect of emerging technologies on consumers’ behavior, business strategy and market structure. He is particularly interested in multi-channel coordination and examines issues in multi-channel retail, advertising and pricing. He studies how consumers respond to different forms of advertising and how companies can strategically use new advertising channels to connect with their consumers. He also examines the dynamics of e-commerce platforms like Amazon and iTunes and their interaction with traditional retail channels. With the growth in wearable devices and mHealth applications, he is increasingly interested in understanding the effect of these emerging technologies on consumer behavior and how such devices can be used to improve health outcomes or reduce healthcare costs.
Professor Rangaswamy joined Penn State in 1993. He has previously been a faculty member at the Wharton School, University of Pennsylvania and at the J.L. Kellogg Graduate School of Management, Northwestern University.
His research is focused on developing concepts, methods and models to improve the efficiency and effectiveness of marketing using information technologies, an area in which he is internationally recognized. His recent research covers such topics as marketing modeling, online customer behavior, networked markets, and Internet business models. He currently teaches graduate courses in marketing engineering and e-Marketing.
Elie Ofek is a Professor in the Marketing unit at the Harvard Business School. Professor Ofek’s research focuses on new product strategies in technology-driven business environments as well as in consumer-oriented companies in general. He explores interactions between R&D and marketing decisions, and is particularly interested in how companies integrate marketing input when formulating innovation strategy at the new product planning phase. He also examines the implications of information technology and digital media on firms’ product/content offerings and on their marketing mix.
Dr. Kolsarici specializes in advertising, diffusion of new products, and pharmaceutical marketing. Her current research encompasses several critical areas including design and evaluation of integrated marketing communications campaigns, media selection and scheduling, marketing budgeting, and development of advertising creative strategies. In her research, she develops new models and methods to improve managerial decisions and marketing applications in practice, by helping managers better understand how marketing affects performance.
UPDATE: Andrew Barkett is leaving his post as senior engineer at Facebook to bring his decade of experience in Silicon Valley to become the first-ever chief technology officer for the Republican National Committee.The June 4 announcement has stirred a whirlwind of media coverage, including the Huffington Post and Washington Post.Bark
Agilent Technologies’ Electronic Measurement Group is a $3.6 billion business that over the past decade has seen a dramatic shift in its customer base from U.S., and Western European customers to predominantly Asia-based customers. Today, the majority of the division’s revenues are generated outside of the U.S., with an increasing concentration in China.
(Davis, CA) — The UC Davis Graduate School of Management’s full-time MBA program has been ranked among the top six percent of AACSB International-accredited programs nationwide, according to U.S. News & World Report’s latest graduate business school rankings released today.