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Tulin Erdem, NYU Stern School of Business
Professor of Marketing

Professor Tulin Erdem’s research interests include advertising, brand management and equity, consumer choice, customer relationship management, decision-making under uncertainty, econometric modeling and pricing. She has published several papers in top field journals. She has received best paper awards, as well major research grants, including two major National Science Foundation grants.


Forthcoming Publications

Dear Faculty,

Please complete this form for each research paper/study/book that you have received a notification of acceptance from the journal/publisher. This will help inform the School of upcoming journal publications and create a database to feature forthcoming publications on our web site, which we will keep updated with this information.