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Rick O. Terry
CEO and Founder, Terry Family Wines, LLC, Yamhill, OR

“The UC Davis Wine Executive Program exceeded my expectations in every regard. First, the logistics were handled flawlessly. IT support, meals, meeting rooms, field trips and pre and post conference support made it possible for me to concentrate on the many learning and networking opportunities.Second, faculty and non-faculty speakers were all gifted presenters and clearly passionate about their subject matter and provided outstanding value.  Third, the program itself covered viticulture, enology, and business aspects such as branding and marketing, accounting and capital allocation and investment decision making; comprehensive and challenging but not mired in minute details. Finally, networking and social opportunities were ample and encouraged. As a boutique vineyard owner and winemaker seeking to ramp up my knowledge quickly and efficiently, I consider the program to be one of my best investments.”

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