Vickie Sherman
Strategy Director, Wallrich Creative Communications, Sacramento, Calif
Student Leadership
- President, 2012 Dean’s Student Advisory Council
- Communications Director, 2011 Dean’s Student Advisory Council
- UC Davis Leadership Fellow
- Co-Chair, Capital Connections Networking Event
Previous Degree
B.A., Cognitive/Computer Science University of California, San Diego
The UC Davis MBA program has helped me become the best professional leader I can be. I’ve learned to keep my eyes on the prize, listen more than I speak, empower and trust my colleagues. The result: a higher caliber of ideas—and results. There’s no better definition of leadership in practice.
Fast Facts
- Creates marketing plans, budgets, proposals, and media plans for a myriad of businesses: “I work directly with the CEO and Creative Director to help shape what our advertising agency should do/recommend for clients and why.”
- UC Davis MBA bonus: “It used to be that my marketing plan and budget skills were consolidated to a single industry. Now, I have the analytical tools, experience and confidence to develop marketing and communications strategies for any business in any industry.”
- Four-time winner, International Council of Shopping Centers MAXI Award for marketing excellence in the retail real estate industry
- Aspiring foodie and home chef; must-do list includes culinary tour of Europe
