Student Team Testimonials
“I saw how important it is, as a consultant, to be flexible, fast thinking and ready for unexpected situations.”
Developing an enterprise-wide strategy for how PG&E's data analytics should be governed and implemented to control the process, inputs and outputs of its data
Over the past decade, PG&E has deployed technology that captures rich data related to all aspects of the business. The company recently turned to a team of UC Davis MBA students to help analyze this flood of big data and improve how it combines this information in a meaningful way to benefit customers. MBA student Elizabeth Liu tells what she has learned.
“I learned about the structure of consulting for a large company—and about myself and my working style.”
Evaluating route-to-market strategies for Mars, Incorporated
Mars’ Corporate Innovation group looked to the UC Davis MBA team to research existing route-to-market strategies that have been developed by multinationals and regional companies in emerging markets. Specifically, the students evaluated the resources, capabilities and activities required by companies to build successful route-to-market approaches—and made recommendations for Mars. MBA student Charles Temple shares his experience.