Executive Education Blog http://gsm.ucdavis.edu/executive-education-blog Thu, 17 Apr 2014 17:08:34 -0700 Thu, 17 Apr 2014 17:08:34 -0700 3600 The UC Davis Executive Education Blog <p>This section is dedicated to keeping you up to date with the latest in professional development, program updates, and key insights from our thought leaders here on campus. Visit us here for weekly updates, and feel free to contact us about areas of interest that you’d like to see discussed in future posts.</p> http://gsm.ucdavis.edu/executive-education-blog http://gsm.ucdavis.edu/node/2868 Tue, 24 Jan 2012 08:38:00 -0800 Wine Executive Program 2014: <p>What does the winery of the future look like? How do you market and brand your wine to differentiate it from the thousands of other competitors on the market? What cutting edge industry research is available to help you guide your wine business decisions? These are just a few of the questions discussed by participants of the 14th Annual <a href="http://gsm.ucdavis.edu/wine-executive-program">UC Davis Wine Executive Program</a>.</p> <p>[embed:1]</p> <p>Over the course of the four-day program, we covered a lot of ground.</p> http://gsm.ucdavis.edu/blog-feature/wine-executive-program-2014-0 http://gsm.ucdavis.edu/node/8707 Wed, 09 Apr 2014 11:41:00 -0700 Rethink your Wine Packaging Strategy: Learn How to Decide, Design, and Impress! <p>You know that wine packaging is a strategic decision.  The people who buy your wine are investing in a promise created by the packaging, closure, label and distribution channel you chose.  But recently, there is a lot of talk in the industry about bags and boxes and kegs, sustainability and carbon footprint, closures…and you may start to wonder what the consumer research really means and what industry insiders really think.</p> http://gsm.ucdavis.edu/blog-feature/rethink-your-wine-packaging-strategy-learn-how-decide-design-and-impress http://gsm.ucdavis.edu/node/8658 Thu, 27 Mar 2014 13:38:00 -0700 Natural vs. Synthetic vs. Screw Caps: Is the Great Wine Closures Debate Coming to A “Close”? <p>When a sommelier – or your spouse or friend – ceremoniously pulls the cork on a bottle of wine, the aromas of flowers or fruit should fill the air. But sometimes the unmistakable funky reek of mold wafts out instead, the hallmark of a “corked” wine.</p> http://gsm.ucdavis.edu/blog-feature/natural-vs-synthetic-vs-screw-caps-great-wine-closures-debate-coming-close http://gsm.ucdavis.edu/node/8634 Wed, 19 Mar 2014 20:01:00 -0700 Be Different, Be Integrated <address>Jeremy Benson is the founder and president of <a href="http://bensonmarketing.com/">Benson Marketing Group</a>, the leading wine marketing agency in the U.S. He is a guest expert lecturer on marketing at the <a href="http://gsm.ucdavis.edu/wine-executive-program">UC Davis Wine Executive Program</a>. The program will be held in Davis from March 23-27, 2014, presented by the Graduate School of Management and the Department of Viticulture and Enology.</address> <p>[image:1]What keeps me up at night? How do we help our clients compete with 130,000 new wines that are sold <em>each vintage</em> in the U.S? </p> <p>That is a daunting task.  But I’m not going to try and tell you there is a panacea, or get preach-y about what you are not doing. We’ve all heard that speech.</p> <p>I can only share with you some ideas that my team uses to address this challenge, whether marketing brands in the U.S. or France.</p> <p>There are two important questions that we winery marketers can ask ourselves: how do we make our brands more different, and how do we integrate sales and marketing functions more effectively?</p> http://gsm.ucdavis.edu/blog-feature/be-different-be-integrated http://gsm.ucdavis.edu/node/8567 Tue, 04 Mar 2014 18:36:00 -0800 By the Numbers: Wine Industry Consumer Trends Impacting your Business <address>Neeraj Singh is a former Associate Client Manager in the Alcohol and Beverage Division at <a href="http://www.nielsen.com/us/en.html">Neilsen</a>, a leading global information company which provides market research, insights &amp; data about what people watch &amp; what people buy. While there, he collected data from retailers and consumers for wine industry clients to provide insights to their marketers and sales teams.</address> http://gsm.ucdavis.edu/blog-feature/numbers-wine-industry-consumer-trends-impacting-your-business http://gsm.ucdavis.edu/node/8485 Mon, 10 Feb 2014 13:09:00 -0800 Experience the Global CEO Entrepreneur Agribusiness Symposium in China <p>From November 1 to 3, 2013, the <a href="http://gsm.ucdavis.edu/executive-education/china-ceo-global-agribusiness-symposium-series">Global CEO Entrepreneur Agribusiness Symposium Program</a> was launched in Shanghai. Hosted by the UC Davis Graduate School of Management and the CHIC Knowledge Center of Excellence (CKCE), the event was attended by over 80 food and agribusiness entrepreneurs.</p> http://gsm.ucdavis.edu/blog-feature/experience-global-ceo-entrepreneur-agribusiness-symposium-china http://gsm.ucdavis.edu/node/8267 Fri, 17 Jan 2014 14:13:00 -0800 Gender Balance in the California 400: A Breakdown of the 2013 Census <p><em><a href="http://gsm.ucdavis.edu/amanda-kimball">Amanda Kimball</a> is a research specialist collaborating on faculty research projects at the UC Davis Graduate School of Management. She authors the School’s annual “UC Davis Study of California Women Business Leaders.”</em></p> <p>For the ninth year, the Graduate School of Management has published the annual <a href="http://gsm.ucdavis.edu/uc-davis-annual-study-california-women-business-leaders"><em>UC Davis Study of California Women Business Leaders: A Census of Women Directors and Executive Officers. </em></a></p> http://gsm.ucdavis.edu/blog-feature/gender-balance-california-400-breakdown-2013-census http://gsm.ucdavis.edu/node/7882 Mon, 16 Dec 2013 12:43:00 -0800 From Farm to Table: Navigating Food Safety in China <p><em>Brady Sidwell is the Vice President of Corporate Development and Strategy of Asia Pacific Operations at the OSI Group. The OSI Group is a world leader in providing quality animal protein to the global food industry. They have a presence in sixteen countries, and have been operating in China for over twenty years. In this blog, Sidwell discusses food safety crises in China, as well as strategies to effectively overcome them.</em></p> http://gsm.ucdavis.edu/blog-feature/farm-table-navigating-food-safety-china http://gsm.ucdavis.edu/node/7832 Sun, 01 Dec 2013 12:19:00 -0800 UC Davis Graduate School of Management Makes History Launching First Global CEO Entrepreneur Agribusiness Symposium in China <p>From November 1 to 3, 2013, the <a href="http://gsm.ucdavis.edu/executive-education/china-ceo-global-agribusiness-symposium-series">Global CEO Entrepreneur Agribusiness Symposium Program</a> was launched in Shanghai. Hosted by the UC Davis Graduate School of Management and the CHIC Knowledge Center of Excellence (CKCE), the event was attended by over 80 food and agribusiness entrepreneurs.</p> http://gsm.ucdavis.edu/blog-feature/uc-davis-graduate-school-management-makes-history-launching-first-global-ceo http://gsm.ucdavis.edu/node/7733 Fri, 08 Nov 2013 15:24:00 -0800 UC Davis Partners with CalPERS for an Innovative Education Program <p>What’s the most effective way to manage an investment fund to help people retire? What are the fundamental differences in investment options for pension funds and private funds? These lead questions open up the dialogue in a new Pension Fundamentals Educational Program designed by the UC Davis Graduate School of Management in partnership with California Public Employees Retirement System (CalPERS), launched in September 2013.</p> http://gsm.ucdavis.edu/blog-feature/uc-davis-partners-calpers-innovative-education-program http://gsm.ucdavis.edu/node/7622 Tue, 22 Oct 2013 12:26:00 -0700