Faculty by Academic Focus
The corporate finance concentration is designed to teach the role of accounting in business management, financial planning and decision-making. The study of corporate finance, you develops knowledge in areas such as reporting to shareholders, managing costs, creating shareholder value, measuring performance and making strategic accounting and financing choices.
In today’s market, developing the tools needed to make informed marketing decisions and execute successful marketing strategies is key. The Marketing concentration focuses on developing new products, conducting market research, planning advertising and promotion programs, creating marketing strategies, providing superior customer service, understanding e-commerce, developing profitable pricing strategies, and brand management