Andrew Perroy
Entrepreneur in Residence,

Andrew Perroy joined the startup wine ecommerce company in 2013 and took on merchandizing responsibilities for the U.S. business. He manages the webstore sales channel, product lifecycle, pricing strategy, and inventory management among other duties within the marketing team. Prior to, Andrew was Director of Marketing at Disc Makers, a physical and digital distribution company supporting independent musicians, filmmakers, and authors. He also led the growth of its boutique brand, Oasis. In addition, he has five years of experience at various music education and entertainment companies within marketing and events. Before that, he had really long hair and was in a heavy metal band.

Andrew holds an MBA from UC Davis Graduate School of Management where he engaged in several consulting projects within beverage and alcohol including a go-to-market strategy for a local Sacramento startup. He also holds a BBA from James Madison University.