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UC Davis Distinguished Professor Hemant Bhargava’s new study shows how smaller firms can protect their edge against Big Tech by strategically sharing data with rivals, reshaping competition, innovation and policy.

Commenting to the New York Times on the U.S. Open men’s final, Professor Stephen Garcia said focusing on mastery, not outcome, reduces anxiety, builds confidence and improves performance in sports and business.

After a pandemic-fueled rush to drop standardized-testing requirements, Professor Greta Hsu says the debate over standardized tests forces colleges and universities to confront a fundamental question: What is our mission, and who do we exist to serve

Professors Prasad Naik and Greta Hsu have been appointed to prestigious endowed faculty chairs at UC Davis Graduate School of Management, recognizing their exceptional contributions to marketing, organizational behavior, and the School’s academic mission.

Greta Hsu, professor and associate dean of undergraduate programs, co-led research showing test-optional admissions can boost diversity, but gains fade when universities face enrollment or financial pressures and prioritize test scores.

Lecturer Dickson Louie says because mainstream media outlets serve such a broad audience, they will continue to report “both sides,” so to speak, “despite the administration’s deviations from traditional political norms.” 

Distinguished Emeritus Professor Paul Griffin writes that the case for mandatory disclosure of extreme weather events in New Zealand may not be strong if markets already price in such risks, and a voluntary framework might suffice for many firms.

Fatal school shootings don’t just devastate communities emotionally—they also harm their economies. People eat out less, avoid public spaces and generally spend less money after a tragedy strikes a local school.

After a decade leading the UC Davis Graduate School of Management, H. Rao Unnava, the Michael and Joelle Hurlston Dean, will step down on June 30, 2026, and return to faculty. A national search for his successor will begin in September.

Digital platforms do more than host content—they shape competition. A new study in Marketing Science, co-authored by Professor Rachel Chen, shows how platform strategy drives innovation and value.