GSM Alumni Lunch @ East Bay

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Product marketing is one of the most competitive roles in marketing. Breaking in or moving up requires more than just solid experience. The top candidates stand out because they deliver impact faster, smarter and with greater creativity. AI is becoming the differentiator.

The AI-powered product marketing manager can synthesize insights in minutes, scale personalized campaigns effortlessly and make strategic decisions with a speed and precision that set them apart in any hiring process.

Join UC Davis Graduate School of Management alumni Brian Lee, director of product and GTM strategy at JPMorgan Chase, and Elle Grossenbacher, product marketing leader at Cisco and host of the Product Marketing Adventures podcast, for a candid conversation on what it takes to thrive as a product marketer in the AI age.

You’ll walk away with:

• A clear picture of where AI is already making an impact in product marketing today.
• The skills, strategies and mindsets that will keep you ahead of automation.
• Tools, resources and communities to build your AI fluency.
• A realistic outlook on the product marketing job market now and in the future.

Whether you’re mapping your career path or leveling up your current role, this session will give you practical ways to future-proof your career while using AI to make a bigger impact.

Registration is $45 and includes lunch.

Parking is convenient to the restaurant.