Associate Professor of Management Rachel Chen studies
operations and supply chain management, service operations, and
dynamic pricing. In this blog, she teases out key takeaways from
her most recent research on travel industry selling
The Graduate School of Management has a long-standing commitment
to driving positive change through the power of business,
embracing community and ethical principles, and putting our
collective ideas into action to build a better world.
Sustainability and corporate responsibility are woven into the
very fabric of our culture, and the larger UC Davis community.
Our new MBA curriculum deepens the integration of responsible
business ethics, corporate citizenship and environmental
sustainability. And we are widely recognized for pioneering
research and teaching that ensures that business education is
part of the solution to the challenges of globalization and the
promise of an inclusive, sustainable global economy.
People make mistakes—this includes investors saving for
retirement and CEOs of major corporations. Our Center for
Investor Welfare and Corporate Responsibility is the first step
in both avoiding these mistakes and minimizing the damage that
might be done by them.
— Professor Brad Barber, Director, UC Davis Center for
Investor Welfare and Corporate Responsibility
Here are just a few examples of our collective commitment to the
triple bottom line:
Responsible Management Education – One of the
first 100 business schools in the world—among 20 in the U.S.—to
adopt the United Nations Global Compact’s first international
guiding framework for academic institutions to advance
corporate social responsibility.
Thought Leadership – Our expertise and
initiatives advance the debate among educators, business,
government, consumers, media, interest groups and stakeholders
on today’s most critical issues.
UC Davis Energy
Efficiency Center – Led by Professor Nicole
Woolsey Biggart, the nation’s first university-based center of
its kind offers opportunities to work with industry to
commercialize cutting-edge, energy-efficient technologies.
Here in the Executive Education division, we’ve been thinking an
awful lot about risk, ethics, and governance. More specifically,
we’re fascinated by the decision making process that can lead to
major crises, and the ensuing cover ups. What goes through the
executive mind as they look back and wonder: “How did we get
Associate Professor Thomas D. Beamish studies organizations,
institutions, and economy; hazards and risks; and innovation and
social change. He has written numerous articles and chapters and
a book on a massive petroleum accident, “Silent Spill: the
Organization of an Industrial Crisis” (MIT Press). In this blog,
he discusses strategies for preventing crescive risk and
disasters in teams and organizations.
Assistant Professor Hema Yoganarasimhan studies social
interactions, social networks, and consumer-generated media. In
this blog, she discusses strategies for viral content marketing
in multimedia and beyond.
It’s become clear to marketers that online video sharing is one
of the most powerful and efficient ways to promote new products
or services. But why is it that some content becomes widespread
and popular overnight, while other videos flounder with only a
few views—regardless of budget or video quality?