Secrets of Product Marketing Management

Join us as we deep-dive into building a compelling product marketing strategy for a product-led growth hosted by Bay Area MBA Product Management & Marketing Club. With over a decade of product marketing experience, Mohit Bhasin, Senior Product Marketing Manager, Palo Alto Networks, will share his experience in expanding market reach, lower customer acquisition cost, and driving higher conversion rates.

Agenda:

• The Vital Role of Product Marketing in product-led growth
• How to build products people want
• Why Every Product Marketer should be customer-obsessed