Robust Pricing in Marketing Channels

Newly accepted research by Professor Olivier Rubel

Professor Olivier Rubel’s research explains how pricing cautiously under uncertainty can reduce manufacturer-retailer markup conflicts, turning incomplete market data into a competitive advantage.

Why Sustainable Investing Cannot Be Everything at Once

Professor Ayako Yasuda: "Only 2% of sustainable funds actually pursue impact."

Sustainable investing promises financial returns, moral alignment and real-world impact—but can one fund deliver all three? Professor Ayako Yasuda reveals why conflating these goals creates confusion and limits genuine change.

MSBA Lunar New Year

Hosted by MSBA DSAC

  • February 28, 2026 5:00pm - 9:00pm

Current MSBA students, please join us to celebrate Lunar New Year! There will be food, festivities and a whole lot of fun.

Vincent Peña MM 26

I chose UC Davis for my master's program to hone the skills that I already have and gain new ones. I've been building a path in my life that is business and corporate oriented. This path could only be paved at Davis with such an amazing Graduate School of Management.

I went to UC Davis for my undergrad, and I know the community; it is safe, kind, helpful and understanding. I knew I would grow here; I knew it was a safe space.

Francis Ciruli MM 26

I chose UC Davis because it uniquely blends rigorous management education with real-world relevance in industries I care deeply about. Coming from a family rooted in agriculture and supply-chain operations, I was drawn to UC Davis’s strength in data-driven decision making, sustainability and applied leadership.