Faculty Perspective

“We Are GSM” Series Video Featuring Professor Prasad Naik
Prasad Naik with arms crossed
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“We Are GSM” Series Video Featuring Professor Prasad Naik

An internationally recognized marketing expert, Professor Naik gives a primer on the impact on sales and competitors’ sales based on allocation and attribution strategies. And shares about his love of cooking and paragliding off cliffs in the Bay Area! Watch the video.

"We Are GSM" - Meet Professor Don Palmer
Don Palmer
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"We Are GSM" - Meet Professor Don Palmer

Professor Donald Palmer studies why otherwise law-abiding, ethical and socially responsible people participate in wrongful courses of behavior. His conclusions are based on an understanding of basic psychological, social psychological and sociological processes that shape human behavior. Watch the video.

Decoding Illicit Networks: Fintech Apps are New Frontier for Illegal Drug Trafficking
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Decoding Illicit Networks: Fintech Apps are New Frontier for Illegal Drug Trafficking

Drug dealers go digital, deeply embedded in Venmo

Assistant Professor Pantelis Loupos blogs about his research using sophisticated machine learning to uncover how illegal drug dealers have co-opted Venmo—and the need for more regulatory measures and innovations in crime prevention.

Meet Michael Ueltzen: From Big 4 CPA to Expert Witness
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Meet Michael Ueltzen: From Big 4 CPA to Expert Witness

How earning a CPA and developing communication skills may lead to forensic accounting

MPAc student Kyle Anderson asks Lecturer Michael Ueltzen about the intriguing field of forensic accounting, the skills needed, and professional development for aspiring forensic accountants.

Navigating the Sticky Terrain of Creative Shifts
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Navigating the Sticky Terrain of Creative Shifts

The challenges of market repositioning for authors, artists and career switchers

In a world that seeks innovation and celebrates reinvention, our research findings invite us to reflect on the perceptual biases that may hold these endeavors back, says Professor Greta Hsu.

"We Are GSM" - Meet Professor Ayako Yasuda
Ayako Yasuda outside Gallagher Hall
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"We Are GSM" - Meet Professor Ayako Yasuda

Professor of Finance Ayako Yasuda shares about her pioneering research on the private equity industry and the responsible investment movement—as well as her love of food and cooking! Watch the video.

From Authors to Career Switchers: Professor Greta Hsu on Market Category Constraints
Dean Rao Unnava with Professor Greta Hsu, teacher of the year awardee
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From Authors to Career Switchers: Professor Greta Hsu on Market Category Constraints

Poets&Quants: UC Davis Thought Leadership Video Series

In the latest UC Davis Thought Leadership Series, John Byrne interviews Professor Greta Hsu, whose pioneering research on “categorical stickiness” explains how moviemakers, tobacco companies and book authors position themselves in the market.

Assistant Professor Xinlei Li Brings Data Analytics Expertise to MPAc
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Assistant Professor Xinlei Li Brings Data Analytics Expertise to MPAc

Q&A with newest faculty member

Introducing Xinlei Li, an expert in ESG finance practices and data analytics, who is dedicated to educating aspiring accountants for the ever-changing, technology-driven landscape of the future.

From Apple to Academia: Professor Andrew Hargadon on Innovation
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From Apple to Academia: Professor Andrew Hargadon on Innovation

Poets&Quants: UC Davis Thought Leadership Video Series

Catch the first in our series of UC Davis Thought Leadership spotlights with Poets&Quants. Professor Andrew Hargadon is at the forefront of teaching, research and practice in cross-disciplinary entrepreneurship. 

Machine Learning Algos vs. Wall Street Stock Analysts
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Machine Learning Algos vs. Wall Street Stock Analysts

Our research on forecasting and overreacting predictions breaks new ground

Are robots better stock analysts than humans? Assistant Professor Keer Yang explains his latest research that shows the use of machine learning methods offers certain advantages, but it doesn't strictly outperform human analysts.

Brewing a More Sustainable and Nutritious Future
Beer glass in a pile of brewser's grains
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Brewing a More Sustainable and Nutritious Future

Upcycling spent beer grains can pack foods and beverages with sustainable nutrition

Are beer grains the next big breakthrough to battle global malnutrition? GSM Senior Scholar Harold Schmitz's latest groundbreaking food research shows that upcycled brewers’ spent grain is rich in protein and fiber and more sustainable than other plant-based ingredients. 

"We Are GSM" - Meet Professor Gina Dokko
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"We Are GSM" - Meet Professor Gina Dokko

Professor Gina Dokko, a leading expert in organizational behavior, specializes in job mobility, with a particular focus on boomerang workers and the advantages of rehiring former employees. Watch the video.

"We Are GSM" - Meet Distinguished Professor Paul Griffin
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"We Are GSM" - Meet Distinguished Professor Paul Griffin

Distinguished Professor Paul Griffin is a leading international expert on accounting, financial information, and now focuses his research on climate change risks for companies and their emissions disclosures to inform better investors. Watch the video.

Ascending to the Top Rung of Finance
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Ascending to the Top Rung of Finance

Three female CFOs say the timing has never been better for young women to become tomorrow’s finance chiefs

Lecturer Suzy Taherian has achieved success in a notably male-dominated field as a finance chief for technology startups, currently serving as a CFO for the fifth time.

Russian Oligarch Roman Abramovich Invested In Startups That Received U.S. Government Contracts
A candid shot of Roman Abramovich
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Russian Oligarch Roman Abramovich Invested In Startups That Received U.S. Government Contracts

Professor Ayako Yasuda: start-ups may struggle to trace financial sources.

It’s not unusual for startups to be in the dark about where the money they’re raising is coming from, especially in funding rounds where VC firms and funds may pool resources from a number of investors, said Professor Ayako Yasuda.