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Marketing Toolbox
Logos, resources and best practices to help you tell your story about the Graduate School of Management
Search GSM’s Photo Library
If you do not have a login and password, please contact Lisa Nguyen for access.
Logos
Before downloading logos, please read the campus logo usage agreement. After opening your selection, please look for download arrow in lower right-hand corner of browser screen.
- Horizontal with rays with reversed UC Davis GSM (.zip)
- Horizontal with rays (.zip)
- Horizontal no rays (.zip)
- Stacked no rays (.zip)
- Stacked with rays (.zip)
- MBA@UCDavis (online MBA) (.zip)
- Affiliate logo for student clubs – horizontal (.zip)
- Affiliate logo for student clubs – stacked (.zip)
Content Development
- GSM Editorial Style Guide
- Blog Post Sample Template
- GSM Voice and Writing for the Web
- Powerpoint Template (pptx)
- UCOP Accessibility Guidelines for Content Providers
- Website knowledge base
- Request web editing access
- Submit an idea for a story or press release
Photos and Video
- Video Request Form – return to Kevin Ulrich
- Request access to GSM Photo Library
- Best Practices for Mobile Video
Social Media
- UC Davis Social Media Guidelines
- UC Davis Best Practices for Communicators
- UC Davis Hashtag Directory
- Terms of Use (commenting disclaimer)
Below are GSM’s primary, public-facing accounts:
- facebook.com/ucdavismba
- facebook.com/ucdavisgsmadmissions
- twitter.com/ucdavismba
- twitter.com/ucdavisbigdata
- instagram/com/ucdavismba
- instagram.com/ucdavisMSBA
- instagram.com/ucdavismpac
- linkedin.com/school/15100254/
- youtube.com/user/UCDavisGSM
2019-2020 brochure pdf Downloads
MBA Programs
Industry Immersions 2020
Other Masters Programs
Corporate Connections
- How will your company benefit? (Corporate engagement)
- How can a team of MBA students add value to your company? (IMP projects)
Scholarships
aventri Event registration Resources
Campus Resources
UC Davis Strategic Communications provides a variety of information, guidance and resources on their Marketing Toolbox web site. Below are direct links to a few of their tools.
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Publication Templates (InDesign and Word)
- Fliers
- Brochures
- Information Sheets
- Newsletters
- Posters
- UC Davis logos
- UC Davis photo library
- UC Davis fonts
- UC Davis colors
- UC Davis style guide
- UC Davis video resources
- Consent to Record form (PDF) (Permission form to photograph/videotape someone)