Forecasting the Future: KQED's Broadcast & Membership Evolution
Students will perform an in-depth analysis of KQED's members with respect to their age and historical giving, including channels by which they give (direct mail, digital, and on-air pledge). While working on this project, students will gain deep skills in data analytics, modeling and consumer trends.
DHCS Health Informatics
Working with the DHCS team will give students invaluable experience and insight into the California health services programs. Students will get an in-depth insight into the collection, analysis, management, and dissemination of quality data and data products for programs to make sound, data-driven decisions supporting program needs and requirements regarding health care in California.
Establishing a Commanding Presence in the Emerging Fleet Industry Market
Students will get a first-hand view of how financial models and pricing information drive a successful business. They will work on pricing and discount analysis, revenue management, and various customer segmentation methods along with the ins and outs of the electric vehicle domain.
Improving Management Effectiveness in Organizational Change
The Challenge of changing a business is in the risk that its organization will not successfully adapt to the accompanying new demands. This project will give students invaluable experience and insight onto the organizational design industry. It will also require students to develop a demonstrable capability to use and coordinate predictive analytics, business user collaboration platforms, and management communications.
Store to Store Inventory Transfer to Improve Inventory Efficiency. When Machine Learning Meets Optimization (Phase 2)
The objective of this project is to take the learnings from the optimization model in Phase one (completed last year) and continue to improve upon the logic to involve more parameters and data points as well as expand the scope to include Online Consumer demand and transfers back to regional distribution centers to support that demand. This project will enable students to apply their skills in a very challenging and critical area in the field of supply chain analytics.
John Carter prepares MSBA students for practicum project success
Student Wenbo Wang catches up with John Carter, who brings 35 years of corporate leadership in data analytics to the MSBA program team, to learn more about his class to prep students for team consulting projects for corporate clients.
Starting our journey at UC Davis, meeting the dean, touring campus
Onboarding for our MSBA cohort featured a tour of the UC Davis campus, essential preparation for our client projects, and meeting the community.
An introduction to everything involved with the year-long practicum project
“Don’t focus solely on the ‘what’ you’ll be learning, but think about the ‘who’. These classmates will become vital resources one day,” says Carrie Beam, director of MSBA analytic projects.
'It was a great opportunity to partner with scientists'
A team of five students in the UC Davis MSBA Class of 2022 engaged with the California Pacific Medical Center Research Institute (CPMCRI) on its Cancer Avatar Project.
It’s the people that make the UC Davis experience unique
Recent MSBA graduate Ethan Meng pivoted from accounting to data analytics and discovered a new career path.
“I learned to think like a data scientist”
MSBA 2022 alumna Yuntong “Lily” Xiao reflects on her journey to Pinterest and how she prepared for the recruiting process.
How my practicum project set me up for success
“Our work as students results in big changes for our partners and the opportunity to expand our technical knowledge and gain real-world experience.”
MSBA practicum project reveals lessons in product management
M.S. in Business Analytics student Keshore Suryanarayanan details how his team’s practicum project transformed his idea of data products and their significance.
“Never be frustrated and always be positive.”
Current MSBA student Ethan Meng asked 2021 alumna Luga Lu a handful of questions about the MSBA program, life after graduation and her new career at Meta.
Thanking UC b-school program and UC Davis for these opportunities
Jodi Go MSBA 22 says she’s a small-town girl who is enjoying her time in the MSBA program and the big city.
Our group experience will pay dividends in your future job interviews
Working well with your practicum team comes down to seven tangible steps, says MSBA student Keshore Suryanarayanan.
Shared vision and complementary skills essential to our team’s success
A highlight of the MSBA is the program-long practicum project. Our team is collaborating with the California Pacific Medical Center Research Institute (CPMC-RI) to improve data processes in the Cancer Avatar project.
How the diversity of my team and our roles is helping me find my way
For our practicum project, our MSBA team worked with a media non-profit based in the Bay Area, KQED, one of the member television stations throughout the U.S. that are part of the Public Broadcasting Service.
Lessons of storytelling, marketing analytics, natural language processing.
We brought together students, alumni, faculty, practitioners and corporate leaders from Google, Facebook, Instagram, Thorn and more to spotlight emerging trends in analytics.
Jessica Padolina, Zhe Wang and Dhwani Mehta connect their cohort
Soft skills, SQL and machine learning—find out what attracted our three new Graduate Student Analysts to the MSBA program.