Completed a strategic evaluation the veterinary medical school’s pricing across major clinical lines of service in order to complete a comparative analysis and economic model to inform the impact of shifting pricing strategy on services.
Traveled to Santiago, Chile to participate in the startup phase of an international venture intended to strengthen UC Davis’s visibility and presence in regions around the world. Pinpointed the UC Davis center in Chile as a prototype to develop KPIs and engagement strategy in the region and globally.
Evaluated prototypes of care models, technical feasibility and user desirability for unmet millennial user needs, and a forecast of how each model might perform against those demands.
Assessed the global market for their certified products, and identified the most impactful opportunities and markets to grow awareness, interest, and purchase intent for Snell certified headgear.
Explored pursuits of new verticals, competitors and market opportunities in the complete real estate transaction from contract to close for this rapidly-growing software company.
Assessed how the next generation of home buyers envision the ideal home buying process and developed strategic recommendations for the company to disrupt the space, including building a blueprint of needs for new homebuyers and recommendations for market positioning to meet evolving demands.
Built an operational and financial model intended to enhance, develop and rebrand the club’s soccer camps and clinics programs, and support this with a marketing strategy to drive participation and revenue.
Evaluation of the competitive market for a SaaS model-based feature, recommendations for business model covering competitive pricing and marketing messages, and a benchmarking strategy to evaluate model success.
Evaluated go-to-market strategies for the software to identify the right customer segment, studied existing business models, and made recommendations for competitive market positioning, pricing strategy and messaging.
Defined and developed a ubiquitous ROI calculation approach to be used throughout the company’s selling platform; plans are to deploy the ROI calculator to demonstrate the value in sales cycles and calculate results in implementation across all verticals.
Developed a creative strategy to access long-term, patient capital in the US in order to invest in expansion of the direct-to-consumer distribution platform for this fast-growing coffee company, owned by thousands of family farmers.
Team conducted market research aimed at understanding customer base for the company to target potential small and medium-sized business customers and effectively meet their needs.
