Promoting Advantages of Product Category, Whether It Is Craft Beer or E-cigarettes, Can Backfire
E-cigarette - Getty Image
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Promoting Advantages of Product Category, Whether It Is Craft Beer or E-cigarettes, Can Backfire

UC Davis Study Examines How E-cigarettes’ Reputation Declined Over Time

Professor Greta Hsu’s research of efforts to promote e-cigarettes as a healthier alternative to combustible cigarettes have instead backfired.

Industries often position products to tout the benefits of one category over another—such as the higher

How to Manage the COVID-19 Recovery
Economic Recovery
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How to Manage the COVID-19 Recovery

Professor Hemant Bhargava advises policymakers that reopening the economy should be viewed as a collection of simultaneous, rapid, data-driven science experiments.

Battling Burnout — Overcoming Chronic Workplace Stress
Burnout
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Battling Burnout — Overcoming Chronic Workplace Stress

Professor Kim Eslbach says it's better to prevent burnout rather than treat it, and the best way to prevent it is boosting employee engagement, which clearly addresses the no-control-or-autonomy cause of burnout.

Coronavirus Crisis Legacy: Mountains of Debt
Federal Reserve video WSJ
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Coronavirus Crisis Legacy: Mountains of Debt

Professor Alan Taylor tells the Wall Street Journal the government and the private sector are going deeper in the hole to survive the economic shutdown, which could be a drag on any future recovery. 

The New World: Changes to Expect After COVID-19
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The New World: Changes to Expect After COVID-19

For Forbes, Lecturer Suzy Taherian shares significant and fundamental changes ahead due to COVID-19, many of which will become permanent when the crisis abates.

It has only been three weeks as the order to shelter in place has taken effect but

Confusion and Poor Messaging Led to Hoarding
Over-buying at grocery stores
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Confusion and Poor Messaging Led to Hoarding

Professor Donald Palmer and UC Davis experts say political leaders' messages during COVID-19 outbreak scared people into over-buying—a rational response. 

Zoom in: Face-time Crucial While Working from Home
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Zoom in: Face-time Crucial While Working from Home

Working remotely? Distracted by kids and dealing with shelter in place? Professor Kimberly Elsbach shows how to "be seen" by staying in touch with your supervisor.

Zoom in: Face-time Crucial While Working from Home
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Zoom in: Face-time Crucial While Working from Home

Working remotely? Distracted by kids and dealing with shelter in place? Professor Kimberly Elsbach shows how to "be seen" by staying in touch with your supervisor.

Two, maybe three phones are ringing, your children are screaming for lunch, your

Dissonant Public Statements Erode Trust in Government During Pandemic
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Dissonant Public Statements Erode Trust in Government During Pandemic

Amid the Coronavirus pandemic, Professor Donald Palmer describes how dissonant messages from public leaders have further eroded trust in government during times of crisis that brings with it panic buying and stock market collapse. 

Kimberly Elsbach
Profile

Kimberly Elsbach

Professor Emerita | Fellow, Academy of Management

Ph.D., Industrial Engineering, Stanford University

Research Expertise 
Perceptions of individuals and organizations, including perceptions of legitimacy, creativity, and trustworthiness.

Kimberly D. Elsbach is a professor emerita of management and previously held the Stephen G. Newberry Chair in Leadership (2005-2021) at the Graduate School of Management, University of California, Davis. She is also an International Research Fellow at the Center for Corporate Reputation, Oxford University, Editor-in-Chief for Academy of Management Annals, and co-founder and organizer of the Davis

Stephen Garcia
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Stephen Garcia

Professor

Stephen Garcia is a professor in the Graduate School of Management at the University of California, Davis. He was previously professor of psychology and professor of organizational studies at the University of Michigan, where he also held faculty appointments at the Gerald R. Ford School of Public Policy and Stephen M. Ross School of Business.

Garcia is an expert on the psychology of competition and a scholar in the field of judgment and decision-making. He is the lead editor of The Oxford Handbook of the Psychology of Competition (2023), the first of its kind volume to organize the

Mak Ahmad
Profile

Mak Ahmad

Lecturer

Ph.D., Computer Science, UC Davis, In Progress
Master of Science (M.S.), Computer Science, Sonoma State University, 2017
Bachelor of Science (B.S.), Computer and Electrical Engineering, UC Davis, 2004

Research Expertise
Visualization and Human-Computer Interaction

Areas of Expertise
Technology Management

Mak Ahmad has 20+ experience in the tech industry working as a software engineer and product manager for Instagram, Salesforce and Google. Among many products, he worked on Instagram Reels, Google partner platform, Istio and also co-founded aip.dev.

Ahmad is currently working on his Ph.D

Eamonn Dolan
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Eamonn Dolan

Lecturer and Former Robert A. Fox Executive-in-Residence

Master of Science (M.S.) in Management  - Concentration in Finance, MIT, 1985
Bachelor of Science (B.S.) in Managerial Economics, UC Davis, 1983

Research Expertise
Alternative investing, portfolio management, investment cycles, fixed income

Areas of Expertise
Finance

Eamonn Dolan served as chief investment officer and managing director of CM Capital (CMC), managing diversified portfolios emphasizing alternative investments. He was responsible for asset allocation, strategy formulation, manager selection, process design, and leading the investment team. Currently, he serves on CMC’s