MSBA Practicum Project

How MSBA Students Are Driving Value for Client Firms
Shubham Mehra MSBA 22 takes a photo at UC Davis' main campus
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How MSBA Students Are Driving Value for Client Firms

How my practicum project set me up for success

“Our work as students results in big changes for our partners and the opportunity to expand our technical knowledge and gain real-world experience.”

Game On: Applying Data Analytics to Exploding Field of Esports
Pittsburgh Knights and Halo Gaming Tournament
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Game On: Applying Data Analytics to Exploding Field of Esports

MSBA practicum project reveals lessons in product management

M.S. in Business Analytics student Keshore Suryanarayanan details how his team’s practicum project transformed his idea of data products and their significance.

From MSBA to Meta: Alumna Luga Lu’s Journey
Luga Lu MSBA Alumna
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From MSBA to Meta: Alumna Luga Lu’s Journey

“Never be frustrated and always be positive.”

Current MSBA student Ethan Meng asked 2021 alumna Luga Lu a handful of questions about the MSBA program, life after graduation and her new career at Meta. 

7 Keys to Mastering Your MSBA Practicum Project
Keshore Suryanarayanan on the California coast
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7 Keys to Mastering Your MSBA Practicum Project

Our group experience will pay dividends in your future job interviews

Working well with your practicum team comes down to seven tangible steps, says MSBA student Keshore Suryanarayanan.

MSBA Practicum: Takeaways for Effective Teamwork
Practicum Team
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MSBA Practicum: Takeaways for Effective Teamwork

Shared vision and complementary skills essential to our team’s success

A highlight of the MSBA is the program-long practicum project. Our team is collaborating with the California Pacific Medical Center Research Institute (CPMC-RI) to improve data processes in the Cancer Avatar project.

My MSBA Practicum Team Dynamics
GSM MSBA students
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My MSBA Practicum Team Dynamics

How the diversity of my team and our roles is helping me find my way

For our practicum project, our MSBA team worked with a media non-profit based in the Bay Area, KQED, one of the member television stations throughout the U.S. that are part of the Public Broadcasting Service.

Insights from the First UC Davis Data Summit
UC Davis Data Summit
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Insights from the First UC Davis Data Summit

Lessons of storytelling, marketing analytics, natural language processing.

We brought together students, alumni, faculty, practitioners and corporate leaders from Google, Facebook, Instagram, Thorn and more to spotlight emerging trends in analytics.

Tips to Strengthen your M.S. in Business Analytics Application
Golden Gate Bridge in San Francisco
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Tips to Strengthen your M.S. in Business Analytics Application

“Now is the best time to think about, and define your analytics narrative.”

Are you ready to jump-start your business analytics career? MSBA Executive Director Amy Russell shares tips and advice to help you strengthen your application. 

Meet Our New MSBA Graduate Student Analysts
San Francisco Skyline at Night
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Meet Our New MSBA Graduate Student Analysts

Jessica Padolina, Zhe Wang and Dhwani Mehta connect their cohort

Soft skills, SQL and machine learning—find out what attracted our three new Graduate Student Analysts to the MSBA program.

Teamwork Drives Our Success for MSBA Practicum Client Project
Teamwork by Nick Fewings on Unsplash
Blog

Teamwork Drives Our Success for MSBA Practicum Client Project

3 keys to collaboration on our virtual consulting

“I can’t, but we can.” MSBA student Angela Wang says communication, delegation and support are foundations for collaborating on the year-long consulting project.

MSBA Alums and Identical Twins Team Up at Home Depot
Rohan and Ashish Ranshinge with Camille Harris and Amy Russell at Home Depot HQ in Atlanta
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MSBA Alums and Identical Twins Team Up at Home Depot

Both senior analysts at home improvement retailers’ headquarters in Atlanta

MSBA student Emily Teng catches up with identical twins Ashish and Rohan Ranshinge, both 2019 alums and now senior analysts at Home Depot headquarters in Atlanta.

What’s an MSBA Practicum Project?
Banner: MSBA Practicum Project
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What’s an MSBA Practicum Project?

How are teams and corporate project sponsors selected

Behind the scenes of how practicum projects are developed and how the experience offers students professional growth.

SMUD (Sacramento Municipal Utility District)
Profile

SMUD (Sacramento Municipal Utility District)

The student team examined the problem of commercial power fraud and recommending analytically-derived solutions with the goal of creating a safer, sustainable and more equitable environment for its entire customer base. Founded in 1946, SMUD is Sacramento's community-owned, not-for-profit electric service, among the six largest of its kind in the U.S.

Nugget Markets
Profile

Nugget Markets

The student team assisted a customer-centric, locally-owned grocery chain evaluate its marketing analytics strategy and delivering insights that maximize promotional impact and strengthen the customer relationship. Based in Woodland, Calif., Nugget Markets is a privately owned, $300+ mil. revenue grocery chain ranked 12 consecutive years among Fortune’s Best Companies to Work For.

Dunnhumby
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Dunnhumby

The student team worked with augmenting industry pricing and analytics experts tasked with improving profitability at a large California grocery chain by leveraging point-of-service and pricing data that capture how internal and external price signals impact customer behavior. Dunnhumby uses the power of customer (big) data and insights to create customer-first and personalized in-store, digital and mobile customer experiences.